The Fresh Look of American College of  Education

March 01, 2020

Christine Dickson

Content Marketing Manager


This year marks the 15th anniversary of the founding of American College of Education. Originally established to serve educators, we have thoughtfully grown as an institution that more broadly serves those who serve others – educators, nurses, healthcare professionals, leaders, and, most recently, businesspeople.

Always putting the interests of our students first, our programs have grown to support diverse needs of working professionals in communities nationwide and across the globe. We are excited that our brand has now grown with us. This week, a refreshed look of ACE begins to go live across our institution and communication channels. Using modern colors and fonts, lively messaging, and original photography of ACE students, faculty, staff, and alumni, the brand now has flexibility to connect with individuals across a range of fields.

Here To Get You There

The refreshed look and feel of ACE’s branding is a natural evolution that effectively speaks to who we are and what we are here to do. Along with it, we are introducing the tagline “Here To Get You There,” to emphasize our mission of helping our students get to where they want to go, personally and professionally, and to do it as efficiently and affordably as possible.

Visually, you will start to see imagery and messaging that evoke wayfinding. We also can’t wait to introduce you to more ACE students, as well as staff and faculty who are “Here To Get You There.” We have kept the torch that has always represented ACE, but it has some new flare, with an updated stave in the shape of a “pin” that you would find on a directional map.  

At its core, our brand promise distills our institutional mission, vision, and values: Our promise is to remove barriers and to provide students with an exceptional education that inspires them to take the next step in their professional careers.

That promise is nothing new to those who know ACE. Our refreshed brand enables that promise to come to life and truly shine.

We are “Here To Get You There.” We can’t wait to keep going.

Disclaimer: The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of American College of Education.
Christine Dickson
Christine Dickson, Content Marketing Manager

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